The Fuessler
Group, founded in 1984, was the outgrowth of Rolf Fuessler's mid-life
crisis. What was a dream became reality. And is now a successful
consulting practice that survived the boom and bust cycles of the last two decades as a strong niche player with a varied portfolio
of clients and work. Our success is based on these simple principles:
We think strategically. Our tools
and tactics are based on years of experience, research and knowledge
of a focused slice of the marketplace.
We are curious. Just because it's always been done
one way, doesn't mean it should remain that way. We
ask the questions that lead to answers and help
establish the approach best for each client.
We are focused. We don't try to be all things to all
companies. Because of our background and experience, we
stay with markets we know best -- service -- focused
companies and technology, environmental and energy firms.
We are comprehensive. While our market focus is
narrow, our range of services is comprehensive. We
research, counsel, plan, budget, write, edit, design,
implement, evaluate, and follow-up.
We are efficient. By staying lean, we provide the
same comprehensive and strategic services at less cost
than larger agencies.
We are flexible. For some clients we serve as their
public relations or communications staff; for others
we supplement and enhance in-house efforts. We have
worked on multi-year programs and in project-related
situations.
We are creative. Many of our programs and tools have
won awards, business and attention for clients.
We are your partner. Without intense client input and
close interaction, little can be accomplished. We
believe in teaming with our clients. This is why many of
our relationships have lasted for years.
We are a full-service marketing communications agency that provides the following
services on a project or retainer basis:
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